Our story
2009
Founded
Sleep Cycle was born from the insight that iPhones could detect sleep movements with high precision. Frustrated by groggy mornings, the team created a smart alarm that wakes users in their lightest sleep phase. What started as a simple idea quickly became a global sleep app helping millions wake up feeling refreshed.

2010
Sleep Cycle hit 1 million downloads
and approximately 14,000 years of cumulative sleep tracked. Long-term sleep statistics and graphs were introduced so users could better understand their sleep patterns.

2011
Sleep quality metrics and sleep notes were introduced
giving users actual insights into what affects their sleep and how to improve it.

2012
Sleep Cycle hit 5 million downloads
and approximately 68,000 years of cumulative sleep tracked.

2012
Heart rate tracking was introduced
giving users a more holistic view of how their exercise habits affect their sleep and vice versa. Users could now measure their heart rate every morning when they woke up to get a baseline of their resting pulse.

2014
Heart rate tracking was introduced
Sleep Cycle introduced its Apple Health app integration and debuted Sleep Cycle for Android.

2016
New statistical features were introduced
that looked at how time spent in bed, activity and location affect sleep.

2017
Snore detection was introduced
alerting millions of users to when and how much they snore. New statistical features also explored if air pressure or moon phase affect sleep.

2018
Sleep Cycle made its Apple Watch debut
and introduced a new silent wake up feature. Sleep Cycle also became GDPR compliant.

2019
Over 37.4 million downloads and 4.38 billion hours of sleep tracked
Launch of the Sleep Cycle Institute, which puts Sleep Cycle’s anonymized global sleep data into the hands of multidisciplinary health and wellness experts to provide individuals and policymakers with quantitative insights into the relationship between sleep and overall health and wellness.

2021
Initial Public Offering (IPO) on Nasdaq Stockholm.

2023
Launch of Cough Radar
a cutting-edge tool for monitoring health-related breathing disruptions during sleep.

2024
Launching Sleep Stages
a world first non-contact sleep analysis of sleep stages.
